We’ve done a lot of research over the years, but we’ve also worked outside research, as a tour-guide; a deck-hand; in ski resorts and of course, at well-known UK market research agencies. We’re interested in new approaches to research, about engaging our clients in what we do and in delivering well designed reports and presentations that impact client teams.
We’re new. And yet experienced at the same time…
You’ll find us talking about our approach and philosophy to market research and not our years of experience in different therapy areas nor how many countries we’ve recently undertaken research in. We’ll make the most of the respondents we talk to – above and beyond the topic guide. And we’ll do our utmost to ensure that we evaluate the best new approaches, recommend different ways of doing what we’ve done many times before and that we challenge our clients.
There’s more than one way to skin a cat.
And there’s more than one way to address a research issue – no matter how similar it is to others that have preceded it. You’ll not hear us say: ‘That’s the approach we use here’. We’re open to new approaches and techniques that address old (and new) problems. We consider all angles and approaches – so long as they work.
Talking and asking questions. Wondering if we could create a better pharma market research agency. Thinking how we might do the little things better. We spent many hours at Blandfords in central London discussing our plans. And we recommend the mixed omelette and chips.